Recapping:  How to Use the Blogs for Marketing.
1.Create a Blog paying attention to The Title because Blogs can be used for Niche Marketing
2.Find and Use 3 Column Templates as this gives you greater advertising space That work like permanent links.
3.Work on the Settings- Formatting, Site Feed and Layout
4.Find an use an autoresponder and put a Lead Capture form on every blog or website.
5.Use Article Marketing and publish content that is free for you to use.
6.Make use of YouTube Videos to promote what you are writing about or publishing
7.Post often and regularly because this bring the Search Engines Spiders out to crawl you site
8.Make good use to the Keywords in your post by Highlighting them and even Linking some of your sites if applicable.
9.Always add some of your Links at least 1 or 2 at the bottom of every post this is called Soft Sell Promotion.
10.Find and add the Widgets to the Sidebar for Social Networks like Twitter, Facebook, Linkin, and others that you belong to. Make sure you ID is linked to them.
11.Do not use Google Adsense or Ad Words or even Clickbank ads if you plan on putting your blog in Traffic Exchanges as they work as Frame breakers.  You can add these and market your blog through other avenues such as the FFA Sites, Safelist, Classifieds and etc, or you can put these on another blog and then just use the Link that Points to the blog with Clickbank and Adsense or build a leads capture page better known as squeeze page and put your blog link on it.
12.Find and make use of Products that you have Resell Right too and then market them on our blogs. You Never Know when someone will purchase an Item or two from you.  Find  Free things your can offer as this helps to build Trust and Credibility for you and towards your Target Market making them more ready to purchase from you at a later date. People buy from those they trust and respect a lot quicker than some one they do not know or have never even heard of.  So in a sense by publishing articles to your blog and getting linked to other blogs and in the Social Networks you are not Selling you are Building a community of people that know who you are  and  trust you.